Secretary for Commerce & Economic Development Algernon Yau today welcomed the Consumer Council’s appointment of Alaina Shum as its Chief Executive from August 21.

The appointment was made following an open recruitment and selection process.

Mr Yau said Ms Shum is well placed to lead the Consumer Council due to her extensive management experience in public organisations.

Ms Shum is currently Vocational Training Council Deputy Executive Director, responsible for strategic development work on the Mainland and overseas, and for the promotion of collaboration among various stakeholders.

“I hope that the Consumer Council, under Ms Shum's leadership, will continue to join hands with various sectors to further enhance the protection of consumer rights and interests," Mr Yau added.