Branding experts and representatives from renowned brands will share how SMEs can create branding strategies and develop new markets in the digital era during a two-day seminar.
The "New Trends of Distribution Channels in the Digital Era" seminar series is co-hosted by the Trade & Industry Department and the Hong Kong Trade Development Council.
There will be four sessions - two on December 4 and two on December 5 - covering branding strategies, TV Shopping, online shopping and traditional distribution channels.
The seminars will be held at the Convention & Exhibition Centre, Seminar Room E, Hall 1. Admission is free.
Click here for details and registration.